TRENDING: 10 FAQs About Home Builder & Developer Strategies Under COVID-19

Market to Seniors: 9 Tips for Home Builders & Developers

Market to Seniors

5-min read Learn why digital marketing is so important for home builders and developers and the tips to market to seniors. Many seniors are retiring and preparing for a phase in their life where they won’t earn as much as they did before. As a home builder or developer, are you marketing to seniors effectively?

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Top 11 Millennial Marketing Trends (for Home Builders & Developers)

Millennial Marketing Trends

4-min read Millennials will soon take over the housing market, learn the trends that impact your marketing efforts. Here are the top millennial marketing trends. Are you implementing the right marketing strategies to appeal to your millennial homebuyer? In this article, you’ll learn why it’s so important to include millennials as part of your key

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Features Home Builders & Developers Need [for More Single-Family Homebuyers]

features - Modern kitchen in white with a hardwood floor

3 min and 20 sec read 9 trends and features to consider adding to your next single-family home construction project. Did you know there are approximately 853,000 single-family building permits in the US? This number represents the need and accumulation the consumer has for single-family homes. In this article, we will look into which single-family

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Single-Family Homebuyer [How Home Builders & Developers Can Market to Them]

single-family homebuyer -A row of newly-built houses in a residential subdivision.

4 min read Several strategies to improve your chances of gaining more single-family homebuyer clients. Did you know 80% of Americans would prefer to live in a single-family home but only 70% of them actually do? This is a big slice of the American pie to market to as a home builder. In this article

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Multifamily Home Buyer [How Home Builders & Developers Can Market to Them]

New multi family home buyer block with balconies, bright facade and wooden panels.

4 min 15 sec read Prioritize location, price, and amenities when marketing to the multifamily home buyer. Multifamily housing is predicted to dominate the future of real estate. All home builder businesses should consider prioritizing their marketing efforts to the multifamily home buyer and product. Or at least consider adding this to your product offering.

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Market to Millennials [15 Tips for Home Builders & Developers]

Group of young people with smart phones standing in a row outdoors against a wall, representing how to market to millennials

4 min 30 sec read Learn the steps it takes to help your firm reach and market to millennials. When you think of millennials, you might think about your children or even about yourself. Millennials are those who are born between the years of 1981 to 1996, give or take. Estimated to make up about

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Younger Audience [12 Tips for How Home Builders & Developers Can Reach Them]

Young audience happy friends gesturing v-sign while making selfie

4 min read Marketing hacks to capture the attention of a younger, consumer-driven audience. Recent research suggests the average age of the consumer is decreasing and its youthfulness needs to be marketed better. This is a challenge to many home builders because as the age of the market and audience decreases, the cost of living

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How To Determine Target Audience (for Home Builder & Developer Marketing)

target audience - Human crowd forming a big target symbol on white background. Horizontal composition with copy space. Clipping path is included. Target market concept.

4 min 15 sec read Your target audience fuels your business. Learn the strategies it takes to connect with them. Your audience contributes to the success of your company. Target audience is defined by a group of individuals who are considered the proper audience to purchase your product, whether that be a condo, house, community

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How Home Builders & Developers Can Market to Seniors [in 4 Ways]

when you market to seniors - Group of cheerful seniors enjoying time together drinking tea outdoors in cafe and sharing life stories in retirement

4 min read Easy to read material and pitching to families are a few critical steps you need to follow to effectively market to seniors. Did you know that empty nesters and active retired adults comprise of the most active home buyers in most areas of the country today? All home builders can benefit from

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14 Ways Home Builders & Developers Can Market [to Baby Boomers]

baby boomer marketing

4 min 20 sec read Gain more baby boomers as clients to your business with these tips. Did you know that baby boomers got their name from the sense of relief after the depression and World War 2? Born between 1945 and 1965, baby boomers might be your older sister or even one of your

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