When you’re busy growing your business, it’s common for digital marketing to slip down to the bottom of your to-do list. It’s kind of like cleaning your oven. You know it’s essential, but you’ve got other stuff to get done first. So when you are busy but still need to handle your online marketing, what’sRead More
2-min read In this article, you’ll learn many factors to consider while choosing a web development company. Just because you’re a great home builder doesn’t mean that you know how to build websites. Continue reading to learn how to choose a web design company… If you’re running a business in 2021, then you need aRead More
3-min read In this article, you’ll learn how to level up your digital marketing content by combining SEO and social media. 60% of marketers believe SEO is their highest quality source of leads. And social media is one of the best ways to increase brand exposure. But when you’re busy building homes, how do you have time to scaleRead More
2-min read In this article, you’ll learn the benefits of local SEO for builders and developers. Are you a home builder who is trying to attract new clients? You know that you do exceptional work, but how are the people who are looking to purchase a home supposed to find that out? Keep reading to learnRead More
2-min read In this article, you’ll learn more about the top social media platforms you should be using. These will advance your homebuilder or developer marketing. Social media is no longer just a fad — it’s an important tool that business owners need to utilize as a part of their overall marketing strategy. This isRead More
5-min and 30 sec read In this article, you’ll learn about how to create the most engaging content through repurposing, user-generated content, and social listening. Social media is evolving, adding new features and constantly updating its algorithm. With businesses posting left and right, how do you cut through the clutter with your content? Continue readingRead More
2-min read In this article, you’ll learn key dos and don’ts when it comes to making a video brochure for home builder marketing. In the construction industry, only about 35% of small businesses make it through their 5th year. About 14% of all small businesses do not make it due to ineffective marketing. Incorporating unique marketing techniques, like videoRead More
2 min 30 second read Learn variations of keywords for home builder SEO and marketing. As a home builder, you have more important things to worry about than marketing. But how will you get the word out if you’re not finding ways to reach out to potential customers and clients? In this guide, I have some suggestions forRead More
2 mins and 30 second read Are you starting out on your business’s social media marketing endeavor for you homes or a community? Keep reading for a discussion on how to devise the best online social media marketing strategies for your business. 3.6 billion people use a social media platform. This means many of your potentialRead More
3-min read Are you a home builder or developer looking for the best ways to grow your online presence? Learn 5 effective tips to enhance your digital marketing strategy. A well-established digital marketing strategy is just what you need to target your customers and potential clients. Whether you want to focus on social media and leadRead More
Welcome, I’m Terry Zelen, the author of The Punch List: Real Estate Marketing Strategies for Home Builders & Developers. The Punch List offers strategic marketing insights specific to homebuilders and developers. It was created to provide them with a fresh perspective to their marketing challenges brought about by the rapid advancement of new technology, the growth of digital content and social media. Read more about me on my profile.
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